For
a mid week pick me up, we wanted to make sure you heard the buzz going
around about The Coffee Bean & Tea Leaf’s second annual
CBTL® Trade Up Your Cup coffee machine exchange! The Coffee Bean & Tea Leaf will be celebrating
National Coffee Day on Sunday, September 29, 2013 at the Angel Stadium of Anaheim where guests can
trade in any coffeemaker for a new complimentary CBTL® Americano Machine.
Last year Coffee Bean gave away
2,500 complimentary CBTL® Kaldi Machines (valued at $179.95) in black, white, red, and blue and
200 free CBTL® Milk Frothers (valued at $59.95) ß over ½ a million dollars’ worth of product. And, this year is going to be even bigger!
THE COFFEE BEAN & TEA LEAF® CELEBRATES
NATIONAL COFFEE DAY WITH ITS SECOND ANNUAL
CBTL® TRADE UP YOUR CUP
COFFEE MACHINE EXCHANGE ON SUNDAY, SEPTEMBER 29, 2013
AT THE ANGEL STADIUM OF ANAHEIM
Guests can trade in any coffeemaker for a new complimentary CBTL® Americano Machine to create authentic espresso,
coffee, tea, and specialty beverages at home at the touch of a button
WHAT: On
Sunday, September 29, coffee drinkers are invited to the Angel Stadium of Anaheim to celebrate
National Coffee Day at Trade Up Your Cup, the second annual event hosted by
CBTL®, the Single Serve Beverage System by
The Coffee Bean & Tea Leaf®. Guests (13 years of age or older) can exchange any electric coffeemaker with a cord, for a brand new
CBTL® Americano Machine* (*valued at $149.95, while supplies last). The
first 250 people in attendance will also receive a free CBTL®
Milk Frother** (**valued at $49.99, while supplies last). Guests can also load-up on
CBTL® espresso and coffee capsules with the
one-day promotion of three 16-count capsule boxes available for $20.
Last year’s inaugural event took over iconic Sunset Boulevard in
Hollywood with overwhelming response. This year’s event,
to be held at Angel Stadium of Anaheim in Orange County, is slated to
bring in an even bigger crowd. To further celebrate National Coffee Day,
bottomless coffee will be served for guests in line from 6 a.m. – 8 a.m.,
before the event begins. Coffee-related games and other fun surprises
will also be available for guests to enjoy throughout the event. Coffee
machines collected during the
event will be donated to Goodwill Enterprises to be redistributed across Southern California.
WHEN: Sunday, September 29, 2013
8 a.m. – 2 p.m. (or until supplies last)
Gates open at 6 a.m. with bottomless coffee
WHERE: Angel Stadium of Anaheim
2000 E Gene Autry Way
Anaheim, CA 92806
Guest Entrances: Gene Autry and Orangewood Entrances only
Media Entrance and Parking available at East Katella Avenue at State College & South State College Boulevard
COST: Trade Up Your Cup is free and
open to the public
CBTL®
Beverage Capsules will also be available for purchase
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